A very important press release was sent Wednesday to let the world know that the U.S. Manufacturing Technology Consumption report will now be known as the U.S. Manufacturing Technology Orders report.
WHAT?! That’s crazy talk! Tell us more!
“The report will continue to be compiled from the same data,” the release states.
The name was changed “to clarify what the report tracks — manufacturing technology orders.”
“There had been some confusion that USMTC actually tracked manufacturing technology shipments,” Patrick McGibbon, vice president of strategic information and research for the Association for Manufacturing Technology, said in the statement.
We’re guessing this confusion stemmed from the word “consumption.”
McGibbon explained that consumption was changed to orders “to make clear that the report tracks orders.”
Excellent. We still haven’t a clue what he is talking about, but we now understand it has something to do with orders.