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Crossroads GPS Kicks Off $25 Million Ad Buy Across 10 States

Crossroads GPS will launch a massive $25 million issue ad campaign on Thursday to run for the next four weeks, kicking off its largest buy this year in these 10 targeted states.

The conservative group spent $8 million on the initial buy to air the first spot, “Obama’s Promises,” through May 31, according to the group’s spokesman.

https://www.youtube.com/watch?v=NT8xAlxKV-w

Here’s the state-by-state breakdown of the first phase of the buy:

  • $208,000 in Colorado
  • $1.5 million in Florida
  • $474,000 in Iowa
  • $526,000 in Michigan
  • $624,000 in Nevada
  • $535,000 in New Hampshire
  • $1.1 million in North Carolina
  • $849,000 in Ohio
  • $487,000 in Pennsylvania
  • $1.4 million in Virginia

The buy comes just after President Barack Obma’s re-election campaign announced today that it raised $43.6 million during the month of April. That total includes fundraising for the Democratic National Committee.

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