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Report: Obama Campaign Restructure to Assist Policy Push in Second Term

A crowd celebrates in front of the White House to celebrate President Barack Obama's re-election on Election Night. (Chris Maddaloni/CQ Roll Call File Photo)
A crowd celebrates in front of the White House to celebrate President Barack Obama's re-election on Election Night. (Chris Maddaloni/CQ Roll Call File Photo)

President Barack Obama’s campaign is set to be reconfigured into an operation that will assist the White House’s policy goals in a second term, CNN reported on Thursday.

Citing a source familiar with the campaign, CNN reported that the operation could be converted to a 501(c)(4) or a super PAC. The restructured organization will be led by former Obama campaign manager Jim Messina and other top operatives from the campaign, including Stephanie Cutter and Jennifer O’Malley Dillon.

The grass-roots infrastructure put in place since the president’s first campaign in 2008 includes what is likely an unprecedented number of email addresses and cellphone numbers, an extremely valuable resource for messaging.

With the midterm election cycle under way, it’s unclear what, if anything, the organization will do to assist the Democratic Congressional Campaign Committee, which plans to cut further into the GOP majority in the House, and the Democratic Senatorial Campaign Committee, which is working to hold the party’s Senate majority.

The DSCC received no financial assistance from the Obama campaign in 2012, while the campaign of GOP presidential nominee Mitt Romney gave the National Republican Senatorial Committee at least $6 million.

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