Senate Majority Leader Harry Reid’s (D-Nev.) rough weekend just got a little bit worse. In the wake of new polling showing his standing in Nevada sinking and a slew of negative coverage of 2008 comments he made about President Barack Obama’s race, a conservative advocacy group announced it was launching a $100,000-plus ad campaign calling for Harry Reid’s defeat.

The political action committee Our Country Deserves Better, which is affiliated with the Tea Party Express advocacy group and chaired by conservative former California Assemblyman Howard Kaloogian (R), is airing an ad on broadcast and cable television across the state starting Monday,

It also disclosed that it will launch a Tea Party Express III tour from Reid’s hometown of Searchlight, NV on March 27th.