Three Democratic New Media Firms Announce Merger

Posted February 10, 2010 at 4:03pm

Three new media firms that together represent 22 Senate Democrats and five former presidential campaigns have merged to become Trilogy Interactive.

The new online communications and strategy shop for Democrats was put together by partners Brent Blackaby and Larry Huynh of Blackrock Associates, Stacey Bashara and Randy Stearns of Articulated Man, and Josh Ross of Mayfield Strategy, according to a news release.

Blackaby and Huynh are alumni of the Draft Wes Clark movement in 2003. They founded the San Francisco-based firm Blackrock Associates, which has done online consulting for Democratic Sens. Jim Webb (Va.), Barbara Boxer (Calif.) and Patrick Leahy (Vt.), as well as Rep. Alan Grayson (D-Fla.) and many more.

Ross served on the senior staff for Sen. John Kerry’s (D-Mass.) 2004 presidential campaign, where he was in charge of all online strategy and operations. Mayfield Strategy also advised Secretary of State Hillary Rodham Clinton’s 2008 presidential campaign, according to online finance records.

Articulated Man, based in Chicago, has helped candidates all over the country with its online strategy. According to campaign finance records, Reps. Barbara Lee (D-Calif.) and Melissa Bean (D-Ill.) as well as Vice President Joseph Biden’s presidential campaign have used its services.