Attorney Shelley Adler (D) has put up an off-beat television ad poking fun at Rep. Jon Runyan’s (R) past as a professional football player. Adler is looking to unseat Runyan in New Jersey’s 3rd district.

https://www.youtube.com/watch?v=T2EsPCYWf-4

The Adler campaign has put $65,000 behind the ad on cable and anticipates stepping up the buy in the weeks to come.

Catchy spot aside, Adler still has a difficult path to beating Runyan. The 3rd district is in the expensive Philadelphia media market. Roll Call rates this race as Leans Republican.