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Shop Talk: Democratic Polling Firms Anzalone Liszt, Grove Insight Merge

Democratic pollsters John Anzalone, Jeff Liszt and Lisa Grove announced Tuesday morning that their two firms, Anzalone Liszt Research and Grove Insight, will merge to form Anzalone Liszt Grove Research.

According to a press release announcement, the three “collaborated closely for the first time” in 2012 on President Barack Obama’s re-election campaign. Anzalone Liszt Research polled in Virginia, Florida and Nevada, while Grove Insight concentrated on “polling and focus groups for women’s outreach.”

“Lisa Grove is not only the pre-eminent pollster for progressive issue advocacy, she’s one of the best people in the business,” Anzalone said. “We’re excited about a partnership that will bring new expertise, a progressive client base, and excellent service for clients of both our firms. Just as important, we plan on having a lot of fun together.”

“I couldn’t be happier to join such a smart, thoughtful, dedicated group of people,” Grove said. “There is a reason President Obama tapped their expertise for two cycles running — not only do they know how to get the win, they bring joy to the process.”

The new firm will have offices in Washington, D.C.; New York City; Lana’i City, Hawaii; and Montgomery, Ala.

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