Hawaii Sen. Brian Schatz launched his first TV ad Monday in the state’s highly competitive Democratic primary for Senate.  

The ad, running statewide on broadcast and cable stations, features Schatz’s family, including his wife Linda’s parents, and highlights the senator’s efforts on Social Security.  

www.youtube.com/watch?v=TDLh9Di4pMM  

“George and Ping live with us, and Social Security has been there for George ever since his eyes gave out, ending his 30 years running the kitchen at Kwok’s Chop Suey,” Schatz says in the ad. “I’m Senator Brian Schatz, and I approve this message because protecting Social Security is a commitment I keep for my loved ones — and for yours.”  

Schatz, who is backed by the Democratic Senatorial Campaign Committee, faces Rep. Colleen Hanabusa in the Aug. 9 Democratic primary in the special election. The winner will be the heavy favorite to fill the remaining two years of the late Sen. Daniel K. Inouye’s term.  

The race is rated Safe Democratic by Rothenberg Political Report/Roll Call.