Sen. Norm Coleman (R) has gone on the air with his first television advertisement, less than a week after presumed nominee, comedian Al Franken (D), won his party’s backing.

The 30-second ad, titled “Working Together,” is intended to highlight Coleman’s bipartisan approach in the Senate.

“The key to making a difference is to focus on a shared vision,” Coleman says in the ad. “The tough work is pulling people together — at times bridging a partisan divide. It’s not good enough just to criticize — not good enough to tear something down. The business of serving the people is about making a difference and about doing something — not just fighting about it but doing something about it.”

Franken had two TV ads running from January to March, but his campaign said he is currently not on the airwaves.

— Shira Toeplitz