DSCC Reserves $2.6 Million for Ads Supporting Reid

Posted October 13, 2010 at 5:00pm

The Democratic Senatorial Campaign Committee has reserved more than $2.6 million in TV time on behalf of Senate Majority Leader Harry Reid, who is running neck and neck with Republican challenger Sharron Angle in Nevada.

The DSCC reserved nearly $1.27 million next week and more than $1.36 million for the final week of the election, according to a GOP source who tracks media buys.

The DSCC would not comment on the buy.

Both Reid and Angle, a former state Assemblywoman, have been constants on the airwaves for the past several months. Angle’s third-quarter fundraising take of more than $14 million, which her campaign announced Tuesday, showed how that was possible.

Reid began July with a large fundraising edge and was expected to have plenty of cash to cover the state in advertising, which he has done. He has yet to report how much he raised last quarter.

Despite the onslaught of ads, polling shows the race continues to be close. Nearly every poll since July has found the two running within the margin of error.

Meanwhile, the Washington Post reported that the DSCC had also canceled its reservation in Missouri for the last two weeks of the election, citing buyers and GOP sources. The Post added that the DSCC had previously canceled reservations in the state before eventually placing buys.