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Daily Ad Track

Live in a competitive district? It is nearly impossible to turn on the television and not see ads with seniors, tying a candidate to President Barack Obama, House Minority Leader Nancy Pelosi (D-Calif.) or Republican presidential nominee Mitt Romney.

But not all ads took the cookie-cutter approach. Here is what cut through the clutter today:

Wisconsin’s 7th

The Democratic Congressional Campaign Committee is using Rep. Sean Duffy’s (R) 2010 ad footage against him. Duffy earned attention in 2010 for the ads that showed him hacking away as a lumberjack. The DCCC has a new ad up that uses the old footage metaphorically. Ex-state Senate President Pro Tem Pat Kreitlow has also played on the lumberjack theme in his own campaign ads. The DCCC did not immediately respond to a request for ad buy information.

Michigan’s 3rd 

It is the most vicious ad we have seen so far. Former state Rep. Steve Pestka (D) lets Rep. Justin Amash (R) have it, accusing him of pretty much everything from letting seniors freeze to not taking a hard line against pedophiles while in the state Legislature. A Pestka campaign spokesperson declined to give the exact buy information but wrote, “It will be more than enough points to be noticeable in this media market.” This is the third Pestka ad to hit the airwaves.

“It’s over the top and ridiculous,” said an Amash source.

North Carolina’s 11th

In the unlikely event Democratic candidate Hayden Rogers makes it to Congress, do not look for him to be hanging out at the Chevy Chase Country Club. Rogers, former chief of staff to retiring Rep. Heath Shuler (N.C.), put up a couple of new ads today that stress an anti-elitism streak.  He is in an open-seat race to replace Shuler. His Republican opponent is real estate investor Mark Meadows. The Rogers campaign was not able to immediately respond to how much is behind the buy.


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