It’s the race to define Matt Bevin in Kentucky, as the Republican primary challenger kicks off his Senate campaign and a statewide tour Wednesday.

The campaigns of both Senate Minority Leader Mitch McConnell and Bevin, McConnell’s primary challenger, released TV ads this morning introducing the businessman to Kentucky.

While Bevin took shots at McConnell’s votes and leadership in the Senate in his opening salvo, he also made sure to lay out his résumé: “Matt Bevin: Small-town roots, successful businessman, father of nine, veteran, conservative, Republican for U.S. Senate.”

https://www.youtube.com/watch?v=GjgbdVOZqyw

The McConnell campaign had a different take, labeling the challenger: “Bailout Bevin, not a Kentucky conservative.”

https://www.youtube.com/watch?v=rtwE0_yfHW4

Rothenberg Political Report/Roll Call rates the Kentucky Senate race Republican Favored.